Songwriting Tips, News & More

Songwriting Tip: The Backyard Connection

Posted by Jessica Brandon on Thu, Jan 23, 2014 @09:49 AM

The Backyard Connection

by Mark Cawley

Back Yard Musicians Songwriters

If you've been writing songs for awhile you have to have heard someone preach about the value of networking and getting connected.

Pretty much a given, you can create in a vacuum but you can't grow there.You may be all alone in your room and in your head when you create but to get that song (and you as a writer) in front of people it takes more people. More people means connecting and more connecting. Takes a village to raise a hit. Where to start?

Scour the village!

What does that look like for a beginning writer or a writer living outside of a major music center? It takes some digging on your part. For instance, I coach songwriters from all over the US and beyond these days and many live in places like Indiana, just to pick one. I urge them to look for a local resource first. If you write lyrics but don't play an instrument see if you can connect with someone who's a good player. If you're a songwriter but don't have production skills look for someone around you who's making magic in the basement. Grow together.

One of my favorite ways to connect in these cases is to, in the words of John Hiatt "pull my pony up and hitch my wagon to your star". Is there someone you've heard in a local club? Online? At church? Who's a diamond in the rough? Connect with them. So many writers made a career of working with an unsigned artist and as the artist gained attention, as good ones tend to do, the songwriter’s name was attached. I'm not just suggesting you pitch your songs to this budding artist but suggest you offer to co-write. Get them invested in the song and as they rise so will you. Not every artist we know and love came from LA, New York or London. Some of them came from small towns and for the sake of my point, the pride of Seymour, Indiana, John Mellencamp.

 

I Was Born In A Small Town

I know John a bit from my days of playing in Indiana and most of the people connected to him in the beginning were all local players. The guys I saw in the local bars where the same ones I saw years later at the LA Forum. Some of his earliest hits were co-written with a local lyricist named George Green. John worked with what he had around him.

Sure the odds go up if you move to one of the cities I mentioned and put yourself out there but in the meantime make the most of what's right in your backyard. Might seem like a small connection but it just might be the one to hitch your pony to. Oh yeah, one more Hoosier...John Hiatt.

 

Got Nothing Against the big Town

In defense of the writers and artists that make the big leap to a major market, most of the ones I know worked hard at making and keeping connections. One of my favorite illustrations would be the number of them that offered to sing demos for songwriters, sometimes cheap, hoping that as the writers song gets heard someone will discover the singer. In my first few years in Nashville it was common for me to call some of these folks like Gretchen Wilson, Brett James, Clay Davidson, Ruby Amanfu and Neil Thrasher to sing a demo for me. Worked out pretty well for me and for them.

No matter how you get your break, you never stop connecting on any level in this business you chose.

 Mark Cawley, songwriter

Mark Cawley

Nashville, Tennessee

1/15/14

Photo: Google Images

About: 

Mark Cawley's songs have appeared on more than 15 million records. Over a career based in LA, London, and Nashville his songs have been recorded by an incredibly diverse range of artists. From Tina Turner, Joe Cocker, Wynonna, Diana Ross and Chaka Khan to The Spice Girls, Tom Scott, Kathy Mattea, Paul Carrack, Will Downing and Pop Idol winners in the UK. He has had #1 records in the UK and throughout Europe as well as cuts in Country, Jazz & R & B. His groundbreaking website Song Journey created with Hall of Fame writer Kye Fleming was the first to mentor writers from around the world one-on-one online. He is currently writing and publishing as well as helping writers and artists worldwide with a one-on-one co-active coaching service, iDoCoach.

For more information on the 19th Annual USA Songwriting Competition, go to: http://www.songwriting.net

 

 

 

 

Tags: songwriter, song writer, song write, Song writing, Songwriting, songwrite, Mark Cawley, Tina Turner, Joe Cocker, Wynonna, Diana Ross

Songwriting Tip: When the Well Runs Dry

Posted by Jessica Brandon on Thu, Mar 07, 2013 @09:00 AM

When the Well Runs Dry

 Mark Cawley, songwriter

By Mark Cawley

I don’t believe in writers’ block so much. I do think you’re gonna have dry spells; periods of being uninspired from time to time. If it goes on long enough, self doubt can creep in until you wonder how you ever wrote a song in the first place. So how do you do your best to keep the well full?

You prepare. One definition of prepare is to “make ready beforehand for some purpose”. Nothing beats that moment of divine inspiration…but if you’re writing songs for a career you know you can’t conjure up these things every time. Sometimes it helps to have done some homework and stockpiled ideas for those days when you need something to get you going.

Keeping a list of ideas/titles has always been my favorite. I can’t tell you how many times these lines that I heard, read, or found have worked their way into a song on a day when I had nothing. I’m not the first to come up with things you can do to be creative when you’re not actually writing; there are some tried and true ways to use your time wisely: writing down bits of conversation, walking down the aisles of a bookstore and jotting down titles that catch your eye, watching movies and television with your paper and pen close by. You can highlight lines in newspapers, magazines, and books until all these things make their way onto a list of ideas for the future. Being intentional in your search for ideas can really pay off in the long run.

One of the secrets for me has been to make sure I get these lines all in one place. Doesn’t matter if they seem disconnected, I found them at all different times so there’s no thread anyway. Keeping them handy has been the key. Being able to throw out lines to a co-writer or just pore over the list while I’m playing guitar/keys or looking for a drum groove has gotten me unstuck more times than I can count. Some of these never turn into anything but can spark something else, some of them become titles, and lots of them find their way into verses or bridges.

If you write music, switching instruments is another lifesaver. Write on something you’re not familiar with and you’re bound to eventually come up with something different and inspiring.

Lastly, just taking a break can help. Give it a rest for awhile and do whatever lets you replenish your mind and body. I’ve taken breaks that range from just taking a quick walk to going weeks without touching an instrument.

Refresh, replenish, and refill the well... before it runs dry!

 

About Mark Cawley

Mark Cawley's songs have appeared on more than 15 million records. Over a career based in LA, London, and Nashville his songs have been recorded by an incredibly diverse range of artists. From Tina Turner, Joe Cocker, Wynonna, Diana Ross and Chaka Kahn to The Spice Girls, Tom Scott, Kathy Mattea, Paul Carrack, Will Downing and Pop Idol winners in the UK. He has had #1 records in the UK and throughout Europe as well as cuts in Country, Jazz & R & B. His groundbreaking website Song Journey created with Hall of Fame writer Kye Fleming was the first to mentor writers from around the world one-on-one online. He is currently writing and publishing as well as helping writers and artists in the US, UK, and Australia with a one-on-one co-active coaching service, iDoCoach. Check it out at www.idocoach.com

For more information on the 18th Annual USA Songwriting Competition, please go to: http://www.songwriting.net

Tags: songwriter, song writer, Song writing, Songwriting, Mark Cawley, Tina Turner, Joe Cocker, Wynonna, Diana Ross, Chaka Kahn, writers block, Spice Girls

State Of The Music Artist

Posted by Jessica Brandon on Fri, Jun 29, 2012 @01:17 PM

State Of The Music Artist


 by Mark Cawley

With my blogs and coaching I’m always hoping to inspire, share stories and always, always tell the truth at least as I know it.  The truth is a pretty valuable thing to hear in a business of dreams. So with a backward nod to Clint Eastwood here goes.

“The Ugly”

If you’re an artist or writer and you’re still working a plan based on an outdated model, you have to adapt or die. It’s the ugly truth. Somehow the artist in us wants to be above the businessman and let someone else deal with it. That time is long gone and time to embrace what IS working.  This is not breaking news to most people reading this but I still have lots of writers and artists coming into my coaching with unrealistic goals  like landing a major publishing deal with a big advance . There are a few exceptions but for the most part that hasn’t existed in Nashville or anywhere I know of for a long, long time. Same for a major label deal.

“The Bad”

There are so many really good writers and artists falling by the wayside because nurturing a “baby writer or artist” costs too much these days. It makes perfect sense though. If you’re a publisher or label and the pie has shrunk, you just don’t have the money to gamble with. If you give that big advance how are you going to make it back in an era of free fall music sales? This is why you’ve been reading about things like 360 deals for the past few years as well as seeing projects stay “in house” as much as possible. Reading Bob Lefsetz letter is a good way to stay up with the conversation. He’s read by most industry people as well as artists.

“The Good”

There’s help. Writers, artists, producers, industry pros  and publishers are making themselves available in unique ways these days though workshops, online seminars or, as in my case, coaching . There is some real crap out there, so do your homework, but if you dig you’ll find experts  who have actually done what you want to do and are willing to share.

I’ve  been reading a terrific book called Platform by Michael Hyatt recently and it’s perfect info for any songwriter or artist looking for ways to get noticed. Michael has been the head of Thomas Nelson Publishing here in Nashville dealing mainly in Christian books but has a music business background as well.

One of the things that struck me was a section about turning really good authors away because they weren’t willing to use social media. They want to write and be left alone. Let someone else promote. These writers in his world and in the music world are going unpublished. Michael wrote the book as sort of a “how to” to help them navigate the new model of self-promotion.

The point is there are resources to help you adapt to newer models. Facebook fan pages, blogging and tons of other ways to be heard and create and nurture a fan base. The Internet is your marketing person and you can do it… by yourself and …it works. It’s not near as romantic to think about tweeting and blogging to let people know what you’re creating but none of us wants our music to exist in a vacuum so… we promote and network. We ARE the business and that’s a great thing!

One last note..if you play live go out and do it, everywhere,everynight!!

 

Mark Cawleys’ songs have appeared on more than 15 million records. Over a career based in LA, London and Nashville his songs have been recorded by an incredibly diverse range of artists. From Tina Turner, Joe Cocker, Wynonna, Diana Ross and Chaka Kahn to The Spice Girls, Tom Scott, Kathy Mattea, Paul Carrack, Will Downing and Pop Idol winners in the UK and around the world. He has had #1 records in the UK and throughout Europe as well as cut’s in Country, Jazz & R & B. His groundbreaking website “Song Journey” created with Hall of Fame writer Kye Fleming was the first to mentor writers from around the world one on one online. He is currently writing and publishing as well as helping writers and artists in the US, UK and Australia with a new one on one co-active coaching service. Visit www.idocoach.com for details. 

For more details on the 17th Annual USA Songwriting Competition, please go to: http://www.songwriting.net

Tags: songwriter, song writer, song write, Song writing, Songwriting, songwrite, music artist, Mark Cawley

Songwriting Tip: Ya Gotta Move...Yourself !!

Posted by Jessica Brandon on Tue, Mar 27, 2012 @03:03 PM

Songwriting Tip: Ya Gotta Move...Yourself !! 

By Mark Cawley

Mark Cawley, songwriter

One of the most valuable lessons I learned over years in writing for artists, writing with artists and taking direction from my publisher was to not study too hard.

I learned this the hard way! I’ll go way back for some examples. I was writing for a major publisher during the 90’s, and I knew that part of my job was to stay current. I would shoot for the biggest artists of the day and usually had a heads up on direction from my publisher, other writers and even producers.

I’ve always loved great singers and found it easy to hear their voice in my head when I was working on something to pitch for them. Rod Stewart, Tina Turner, Joe Cocker, Aretha Franklin, Wynonna, Chaka Khan...I was a channeling fool. For years cuts were coming along but the ones I really wanted were eluding me. I would listen to everything they’d done, groove, key, subject matter and try to nail something I could hear them doing. What I didn’t think about is a really, really great artist isn’t looking for “something that sounds just like them”.

During these years I can’t tell you how many songs were put on hold by the powers that be thinking the song ( and demo) sounded exactly like their artist. At the 11th hour something would usually go amiss. You may have been there. Everything looks perfect, time to start spending the money you’re going to see...nothing to it, I’ve done my homework, my 10,000 hours and damn it...I deserve it!

As you know you need a thick skin and crazy confidence to take the rejection this career will hand out so I would grieve for a time and then jump back in. Then a funny thing happened....

As I was writing for the market I was also getting with better and better co-writers. We had the same war stories but if we wrote long enough we would eventually say let’s forget it and just write what we want, something that we can walk away and say “ I don’t care if this ever get’s cut. Then they did. In a short period of time Tina, Joe, Chaka and Wynonna cut songs that didn’t sound remotely like ones written “for” them. All songs I was proud of. Sometimes it was a creative publisher who had the imagination to hear a song as the next step for an artist even when all the powers that be said they were nuts for sending them a song so different than what was being asked for. Sometimes it was using one of those people in your network, whatever it took to get the artist to hear it.

So the big lesson for me was a true artist is trying to move forward, not repeat themselves. They want to be challenged and they want to challenge a listener or fan. Usually they don’t know what form that will take until they hear it but if the song moved you first maybe you can move them and hopefully they can move a few million other people and then...you can take that to the bank!

© Mark Cawley, Nashville, TN 3/20/12


Mark Cawleys’ songs have appeared on more than 15 million records. Over a career based in LA, London and Nashville his songs have been recorded by an incredibly diverse range of artists. From Tina Turner, Joe Cocker, Wynonna, Diana Ross and Chaka Kahn to The Spice Girls, Tom Scott, Kathy Mattea, Paul Carrack, Will Downing and Pop Idol winners in the UK and around the world. He has had #1 records in the UK and throughout Europe as well as cut’s in Country, Jazz & R & B. His groundbreaking website “Song Journey” created with Hall of Fame writer Kye Fleming was the first to mentor writers from around the world one on one online. He is currently writing and publishing as well as helping writers and artists in the US, UK and Australia with a new one on one co-active coaching service. Visit www.idocoach.com for details. For more details on the 17th Annual USA Songwriting Competition, please go to: http://www.songwriting.net

 

Tags: songwriter, song writer, song write, Song writing, Songwriting, songwrite, Mark Cawley, Tina Turner, Joe Cocker, Wynonna, The Spice Girls, Kathy Mattea, Diana Ross and Chaka Kahn

Songwriting Tip: In Defense Of The Title

Posted by Jessica Brandon on Thu, May 12, 2011 @12:57 PM

In Defense Of The Title

by Mark Cawley

Mark Cawley, Songwritier Advice

As songwriters we’re all paying attention to lyric, melody, structure, rhyme scheme, groove, track and more. In coaching writers I usually find the last thing a young writer considers is “the idea”. What is the song about? Is it an idea that will make a listener want to discover the song, listen further and get you beyond the dreaded “nice” comment? Is it relatable?

 

Sometimes it starts with a title, I admit to being a title writer. I think if the title gets people to listen to the song, open the book, try the movie then we have a leg up.

 

Not to say that every great song has to have a clever title but it sure can help a co-write get off the ground, give your subconscious something to work on or make a publisher pick your CD out of the pile.

 

I have to share one instance with you of a title really working. Years ago I moved to Nashville and while most of my success was in Pop music, especially in the UK at that time, I was getting country cuts. I was writing with Hall Of Fame songwriter Kye Fleming, still one of my best friends and the best pure lyricist I know. So.. we were stuck and she suggested we take a break in the middle of the day and go see a movie. We went to see Jerry Maguire. You remember, the “show me the money” movie.

 

The theatre was mostly empty aside from a few songwriters and music folk we both knew. Midway through the movie René Zellweger looks at Tom Cruise and says...."you had me at hello”. Kye elbowed me and said, “watch this”. Sure enough 4 people got up and made their way out, in the middle of the movie. They knew they had found their idea, or the perfect title. In her wisdom Kye told me that they would all go write it, a couple will demo it, a few publishers will get it to producers and one will be a hit in 6 months!

 

Around 6 months later Kenny Chesney had a number one called “you had me from hello”.

 

I still keep a running list of anything that remotely sounds like an opening line, great title or just a good idea.

 

One Nashville writer I know always cautioned me to “make sure the journey was worth the destination.” Don’t just depend on the twist or the hook to carry a song but make sure every part of lyric is seamless leading up to the big idea. In other words, a great title on it’s own is not a great lyric. Good advice!

 

Mark Cawleys’ songs have appeared on more than 15 million records. Over a career based in LA, London and Nashville his songs have been recorded by an incredibly diverse range of artists. From Tina Turner, Joe Cocker, Wynonna, Diana Ross and Chaka Kahn to The Spice Girls, Tom Scott, Kathy Mattea, Paul Carrack, Will Downing and Pop Idol winners in the UK and around the world. He has had #1 records in the UK and throughout Europe as well as cut’s in Country, Jazz & R & B. His groundbreaking website “Song Journey” created with Hall of Fame writer Kye Fleming was the first to mentor writers from around the world one on one online. He is currently writing and publishing as well as helping writers and artists in the US, UK and Australia with a new one on one co-active coaching service. Visit www.idocoach.com for details.

Tags: songwriter, song writer, Song writing, Songwriting, USA Songwriting Competition, Mark Cawley, Tina Turner, Joe Cocker, Wynonna, Diana Ross, Chaka Kahn, The Spice Girls, Tom Scott, Kathy Mattea, Paul Carrack, Will Downing