Songwriting Tips, News & More

Songwriting Tip: How to Keep Your Publisher, Manger, Agent, Producer & Label Happy

Posted by Jessica Brandon on Wed, Apr 16, 2014 @07:15 AM

How to Keep Your Publisher, Manger, Agent, Producer and Label Happy

By Molly-Ann Leikin, Song Marketing Consultant

Molly-Ann Leikin, hit songwriter

You’ve heard of the running of the bulls in Pampola?  When you’re famous, that’s exactly how people will stampede, tripping over themselves and killing their young, desperate to give you whatever you want.  They’ll take all of your calls before you even make them, answer your texts instantly, come to your parties, early, with cases of Cristal, and help your kids with their pre-school entrance essays.

Until then, while you’re still on your way up, and determined to catch someone’s life-changing ear, the job of making the population of your business entourage happy is all on you.  Period.

The good news:  your Publisher, Manager, Agent, Publicist, Label (PMAPL) can only make money when you do.  The bad news:  with sixteen hours in a work day, the bulk of their time is spent on The Guarantee.  If they represent artists who are making 18-wheelers stashed with cash right now, chances are good they won’t drop everything to put their team on your standby gig at Starbucks, North Eastern Outer Mongolia.  Know that.  Deal with it.  Don’t call and leave hate messages or deliver dead fish wrapped in the L.A. Times to their offices.  (Please note:  no fish, no newspapers.  That goes for all other dead protein, and periodicals, too.)

There are millions of talented people out there vying for your PMAPL’s time.  At this point, the person on the other side of the desk has all the power in your life.  Period.  Here’s how to keep your career moving forward, and eventually turn that all around in your favor. 

l. Set the ground rules with your PMAPL as to who will contact whom, and when.  Try to get a timeline commitment up front, so you don’t have to send the noodge mail, “R U shining me on or did U really die?”  Instead, suggest setting up a call once a month.  That’s fair and reasonable.        

2. Respect those ground rules.  When PMAPL’s start getting the “Where’s My Money” messages,  they will quickly lose interest and reassign your project to the back burner or the shredder altogether, preferring to work with professionals who respect other people’s time and priorities.

3. Don’t dump your drama on your PMAPL.  “Dude, my pick-up was booted, had to blow off my probation officer again, plus the kidlet is starting to look exactly like Arnold Schwartzenneger.”  You wouldn’t want anyone to lay that on you, right?  So only do and say what you would want to hear if you were on the PMAPL’s side of the desk.  Keep everything professional.

4.  Don’t try to get your PMAPL’s attention with ostentatious gifts.  You can’t afford the Bentleys they want.  At least not yet.  When you can, they’ll steal the needed funds, in plain sight, from your royalties.    

5. Remember that your PMAPL’s are your business partners.  They can only make money when you do.  Let them do their jobs for you.  Yours is to write/sing/perform, and attend every industry function, shaking hands, smiling, gathering business cards, asking when it would be convenient for you to call. 

6. Hang this on your fridge.

  © 2014 Molly-Ann Leikin  www.songmd.com  songmd@songmd.com

Molly-Ann Leikin (rhymes with bacon) created the Songwriting Consultation industry.  In the past five years, 6 of her clients have won Grammys.  Eleven more are Grammy nominees.  The author of “How To Write a Hit Song, Fifth Edition” and “How to Be a Hit Songwriter”, Molly is an Emmy nominee, has 15 gold and platinum records, taught songwriting at UCLA, and works by private consultation only.  She practices yoga, takes long, brisk walks and flosses, daily.   

Contact Molly for your Hit Song Marketing Consultation/Evaluation at songmd@songmd.com

 

For more information on the 19th Annual USA Songwriting Competition, go to: http://www.songwriting.net 

Tags: songwriter, song writer, Song writing, Songwriting, Molly-Ann Leikin, Song Marketing Consultant, record label, music publisher

Getting Your First Big Yes In Songwriting

Posted by Jessica Brandon on Tue, Apr 03, 2012 @12:15 PM

Getting Your First Big Yes In Songwriting

By Molly-Ann Leikin

 Molly-Ann Leikin, Songwriting Co-writer, Song Marketing Consultant

This morning, as I took my walk up the hill behind my house, I realized that if I stacked all the no’s I’ve been told from day one, they would block the Alps.

 

On the other hand, the yeses would barely make it past my ankle.

 

Nonetheless, I am enjoying a great career in the music business.

 

Over the years, I’ve probably heard more no’s than most songwriters, because I wasn’t a groupie, I wore a bra, didn’t do drugs, and I wasn’t anybody’s daughter.

 

But after seven years of “you can’t be serious,” a publisher at Warner Brothers asked me to write a song for somebody, and I was back with it the next day at 7:24 a.m. Waiting on WB's front step, which is totally out of character for drive-around-the-block-once-then-split me, I was cool when WB guy rolled in at eleven. He didn’t use my song that time, but he appreciated my passion. After 398.2 days of this, he signed me a staffwriter.

 

Yes, I am talented. But everybody's talented. I just wanted it more.

 

Do you?

 

© 2012 Molly-Ann Leikin

Molly-Ann Leikin is an Emmy nominee. The author of “How to Write A Hit Song” and “How to Be A Hit Songwriter”, she has written themes and songs for over five dozen TV shows and movies, including “Violet” that won an Oscar. Through co-writing and song marketing consultations, four of Molly’s clients have Grammy nominations, another won an Emmy, and so far, with Molly’s help, over 6000 of her other lyricist and composer protégées have placed their work in TV shows, movies, on CD’s and in commercials. Molly would be happy to discuss a co-write or consultation with you: 800-851-6588 songmd@songmd.com www.songmd.com

For more information on the 17th Annual USA Songwriting Competition, go to: http://www.songwriting.net 

Tags: songwriter, song writer, Song writing, Songwriting, Warner Brothers, Molly-Ann Leikin, Song Marketing Consultant, Co-writer, First Big Yes

Songwriting Tip: The Money Hello

Posted by Jessica Brandon on Wed, Feb 15, 2012 @01:00 PM

The Money Hello By Molly-Ann Leikin, Co-writer, Song Marketing Consultant

 

Molly-Ann Leikin, hit songwriter

Your new project is finally finished. Time to switch into marketing mode.

But you don’t know anybody. Sleezeballs, maybe, but no one legit.

First, lose the sleezeballs.

Then, compose a snappy introduction. Use it at every industry function, and in all contact mail.

I call it the money hello. You’ve only got a few seconds to convince busy strangers that taking the time to read or hear your pitch, let alone listen to your work, will lead them to an instant eighteen-wheeler full of unmarked hundreds.

Try something like this:

I’m Jalapeño Pincus. I write and sing New Country, there are ten hit singles on my new CD,

Word is there’s nobody better than you at what you do, so I want us to meet before I sign with someone else.”

The letter you don’t want to write is: “kno job kno fud wiffe run offf w truk n trukker gotta sail mi songs t mak bayl..” Nobody wants to hear your sad story. Or deal with your give-me-strength spelling. So re-read what you write before sending it. And rewrite it, too. Just as if it were a song.

A powerful, short intro is essential to capturing someone’s attention. It’s like getting to the hook quickly in a song. While composing your message, be sure to ask how, and in which format, to submit your work, to whose attention, at which address, the anticipated turn-around time, and how to mark the message/package so it won’t be mistaken for spam.

 

Let me know how you do.

© 2012 Molly-Ann Leikin

 

Molly-Ann Leikin is an Emmy nominee. The author of “How to Write A Hit Song” and “How to Be A Hit Songwriter”, she has written themes and songs for over five dozen TV shows and movies, including “Violet” that won an Oscar. Through co-writing and song marketing consultations, four of Molly’s clients have Grammy nominations, another won an Emmy, and so far, with Molly’s help, over 6000 of her other lyricist and composer protégées have placed their work in TV shows, movies, on CD’s and in commercials. Molly would be happy to discuss a co-write or consultation with you: 800-851-6588 songmd@songmd.com www.songmd.com

 

For more information on the 17th Annual USA Songwriting Competition, go to: http://www.songwriting.net 

Tags: songwriter, song writer, Song writing, Songwriting, Molly-Ann Leikin, Song Marketing Consultant, Co-writer, The Money Hello